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Updated: Mar 24, 2023


Have you ever paused to look at your life and ask yourself this question? During a particularly low point in my life several years ago, I asked myself this and realized I didn’t have a good answer. I knew that I needed to make some changes to find happiness and balance, but not what my life’s purpose was. As I searched for what mattered most to me, I created some simple tools to help me focus, and my company, iMatter™, was born. I started to have a more positive mindset, and others noticed that the “new Bob” had a renewed sense of purpose and lots of energy. I realized that the tools I developed for myself could also help others, and I discovered my passion: helping others to get the life they really want.

Based on my experience, I discovered that self-improvement is an investment I needed to make to further discover my purpose in life. However, it’s not an overnight thing. Here are my top three reasons why you should invest your time (and energy) in self-improvement:

1. To create a positive mindset

Self-improvement helps me to create a positive mindset, and when I’m feeling positive, I’m more productive. Life throws a lot of things at me. Some situations create frustration and anxiety, but instead of wallowing in those uncomfortable feelings, I learn to flip a struggle into a positive. I focus on the opportunities for growth, and then I’m able to spend my time wisely.

2. To create great relationships

As I am exploring self-improvement and personal development, I learn more about who I am and what is important to me. When I know who I am, I can then learn to share myself in a safe space with those around me. I can create great relationships with my kids, my spouse, my clients, and my community.

3. To feel fulfilled

As I start to know who I am and take this journey of self-improvement and personal development, I have a lot more peace, fulfillment, and joy. I'm present in the situation, as opposed to being worried about the future or regretting the past.

Have you ever had a “what am I doing here?” moment? How did you overcome it?


The core of what we do at iMatter is help you shift your mindset, realize what matters most, get clear on who you are, and learn how to truly live your North Star. We offer community, a safe space, and inspiration for Visionaries that are craving exponential growth and driven to expand their lives.

No matter where you are in the world, iMatter will help you gain clarity, be fulfilled, and feel connected to help you make a huge impact within yourself, your family, and your community. And by the way, as you step into your greatness you will have a ton of fun along the way…



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